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The Salt Parlour Identity

I’ve recently completed a very enjoyable branding project for a new startup company called The Salt Parlour. The company promises it’s customers that their sea salt and sulphur scrubs will make your skin look and feel summer smooth – so it was essential that a bold, iconic yet timeless logo was developed to reflect this. A refined version of the anchor logo with the initials ‘S’ and ‘P’ was also developed for use across social media platforms. The second phase of the project was to develop label artworks which would be applied to the products packaging, with a punchy colour palette developed to differentiate each scrub variant. Check out the project in full here. The Salt Parlour have recently launched their e-commerce website, so why not take a look at their fabulous products here and become a #SaltyScrubber.